In this current business age, lead generation has become a competition among businesses that have multiple sources of traffic. Among these, the businesses that employ social media marketing gain the upper hand due to the market presence they command through their...
Facebook retargeting or remarketing is a widespread technique with the intent to convert past website visitors to new users. You can also define Facebook retargeting as an advertising tactic to convert lapsed users who have already visited your website or application...
Go ahead and Google, "How much should I invest in PPC management?" Google will come right back to you with a list of potentially helpful pointers, including a recommended range of investment from $250 to $5000 per month. That's quite a range! The only takeaway from...
PPC - Pay Per Click concept, on the tablet pc screen held by businessman hands - online, top view Nearly 50% of small businesses are already using pay per click (PPC) advertising. PPC is an effective way to boost brand awareness and generate leads. If you lack...
Many mainstream marketing efforts have shifted from employing traditional methods to using social media and other digital platforms. We often encounter ads and offers by simply scrolling our social media feeds, watching videos, or reading the news online. The way...
Michael Fox is CEO of Corberry Digital, one of the top digital marketing agencies in the nation. Before creating Corberry, Fox was a co-founder & CEO of eFaucets.com and Hausera.com, an eCommerce retailer promoting top CPG brands such as Kohler, Delta and Moen. At eFaucets, they drove SEO with over 115,000 SEO keywords ranking high in Google. The company generated over $500 million in revenue using digital marketing. Fox is a 18 year retail eCommerce veteran and a Forbes Contributor. He is a digital marketing strategy adviser to businesses large and small.
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