If you’re a contractor looking for a way to advertise your business online, you’ve come to the right place. Pay-Per-Click or PPC is a great way to attract traffic to your website and introduce your services to new people.
The PPC bid strategy is one of the most complicated phases of PPC marketing. The first step before considering your strategy is to set a clear goal to make the best use of your PPC budget.
How do you increase your online presence? Where do you start? Online presence means something different to everyone. Your online presence could be your number of Twitter followers, Facebook likes, or the number of visitors to your website (just to name a few).
With the help of free data visualization tools, you can transform your existing data into something new and refreshing. Data visualization is a powerful tool that helps you tell “the story” of your findings to people who do not have programming experience.
However, as there are thousands of ads being run on this platform, how do you make sure that a user doesn’t get bombarded with the same ads? This is where frequency capping in Google Ads comes in.
ABOUT | THE AUTHOR
Michael J Fox, CEO
Michael Fox is CEO of Corberry Digital, one of the top digital marketing agencies in the nation. Before creating Corberry, Fox was a co-founder & CEO of eFaucets.com and Hausera.com, an eCommerce retailer promoting top CPG brands such as Kohler, Delta and Moen. At eFaucets, they drove SEO with over 115,000 SEO keywords ranking high in Google. The company generated over $500 million in revenue using digital marketing. Fox is a 18 year retail eCommerce veteran and a Forbes Contributor. He is a digital marketing strategy adviser to businesses large and small.
- Digital Marketing
- Online Marketing
- Content Marketing
- Social Media Marketing
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