Advertisement is an important factor for all businesses. The primary objective of advertising is to show your target audience that you are offering products and services they need. According to Statista, the largest advertising market is the United States of America,...
How do you increase your online presence? Where do you start? Online presence means something different to everyone. Your online presence could be your number of Twitter followers, Facebook likes, or the number of visitors to your website (just to name a few).
The cost per thousand impressions, or CPM, is a formula that calculates the total ad spend for every thousand impressions on a web page or social media platform. An impression occurs in CPM campaigns whenever an ad successfully reaches the target audience.
For those new to marketing, figuring out how to optimize and track marketing and workflow can be tricky.
When marketing your brand or product to a large audience, making sure that you effectively choose your media mix and marketing channels is important. When doing this, making use of integrated marketing campaigns can be vital for effective results. There are several...
ABOUT | THE AUTHOR
Michael J Fox, CEO
Michael Fox is CEO of Corberry Digital, one of the top digital marketing agencies in the nation. Before creating Corberry, Fox was a co-founder & CEO of eFaucets.com and Hausera.com, an eCommerce retailer promoting top CPG brands such as Kohler, Delta and Moen. At eFaucets, they drove SEO with over 115,000 SEO keywords ranking high in Google. The company generated over $500 million in revenue using digital marketing. Fox is a 18 year retail eCommerce veteran and a Forbes Contributor. He is a digital marketing strategy adviser to businesses large and small.
- Digital Marketing
- Online Marketing
- Content Marketing
- Social Media Marketing
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